POCKET CHANGE

Innovative advertising campaign designed by Miami Ad School students inspired by Airbnb.

STUDENTS:

Bruno Calçada
Art Direction
New York
Locki Choi
Copywriting
New York
Benjamin Degrave
Copywriting
New York

 

AWARDS / RECOGNITIONS:
Future Lion


Pocket Change, is a convenient way to save your loose coins at the end of the day. It’s simple. Airbnb users connect their account to the pocket change box. All the money deposited is then converted into credit for them to use for future airbnb’s. Not only that, but by contributing to pocket change, it lowers the daily rate for the next guest who stays here, helping to fund their trip too.

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