Start Your Story

2-Year Copywriting Portfolio Program
How to Apply

REAL PROJECTS

Don’t waste your time with tests. Work on real projects that help you build your Copywriting portfolio.

Instructors

Take Copywriting courses taught by the people who actually work in advertising.

TRAVEL

Go beyond Toronto to add some global projects to your Copywriting portfolio.

INTERNSHIPS

Secure Copywriting internships at the world’s top agencies and cut your teeth as a storyteller — all before you even graduate.

copywriting as a career

Believe it or not, your ability to make your friends laugh with your clever Instagram captions could mean that you’re cut out for a career in Copywriting. If you have a knack for storytelling and the unique ability to express ideas through words, you could spend your 9 to 5 helping brands convey their message — and get paid for it.

Year 1: Study in toronto

Over the course of two years (divided into eight quarters), our Copywriting portfolio program will help you to hone your writing skills and turn you into a hybrid storyteller and ideator. In Year 1 of the program, you’ll take Copywriting classes taught by the city’s top advertising professionals to help you master the fundamentals of writing for print, digital, broadcast, and more. With each quarter, you’ll add to your repertoire and start to build a professional portfolio that will show off your storytelling skills and help you get hired as a Copywriter.

Year 2: Study around the world

In Year 2, things get real. You’ll spend most of your time studying and interning as a Copywriter in up to four different cities around the world to gain real work experience before you even graduate. You’ll also continue to attend Copywriting classes taught by top industry professionals and complete hands-on projects that will help you earn your Copywriting diploma.

Classes

Short and Sweet

Precise and to the point — you’ll learn that less is more and that not every piece of copy requires a thesaurus. From headlines to taglines, to banners and more, you’ll find out that writing for print is anything but dead.

Improv & Standup

Banish stage fright through improvisational exercises, dialogue writing, and storytelling challenges that teach you to think on your feet — even in front of an audience.

Social Media

Leverage the power of social media and learn how to use copy to build authentic relationships online.

Concepting

Bring the visual and verbal together by teaming up with an Art Director to bring advertising campaigns to life.

Wordsmithing

Master the craft of writing with clarity. Love words and embrace the relevance of long copy in the online world in ways that are interesting and entertaining.

Script Writing

Writing for visual and audio media requires specific skills and a fluency in the idiosyncrasies of each medium. Learn how to write scripts that exploit the narrative potential of these environments and different voices.

Editorial Writing

Advertorials or “special advertising sections” and blogging have made the editorial mode of writing a key skill for a copywriter to possess and master. Learn elements of news writing, interviewing and answer the five Ws.

Head to Head

Don’t shy away from the creative competition. Throw your Copywriter hat in the ring and make a name for yourself by entering (and winning) every student competition out there.

Tuition

We divide our year into quarters that each run for 10 weeks, with a 3 week break between them. Tuition for the program is $4,500 per quarter. As an established school financial aid is available as student lines of credit comparable to OSAP, with a 1 year grace period after graduation.

Next Quarter: winter

Application Deadline:
December 1st 2018

Start Date:
January 2nd 2019

End Date:
March 24th 2019

Any questions?

Take the Leap

“With the Agency Labs, the day I started working at Cossette felt like the day I started my career. We were getting real briefs, tons of work, and presenting to clients. It was a year’s worth of experience before I even graduated.”

Maddie Rosenberg

Copywriter, john st.

“Doing is the best way to learn. Miami Ad School Toronto encouraged me to make prototypes, apps, books, art pieces and other things that I may not have otherwise tried. Doing these things under the supervision of such talented mentors has now given me the confidence to take unfamiliar processes and work through them.”

Hayley Mcostrich

Copywriter, Leo Burnett Toronto

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