ART DIRECTIONTwo Years | Eight Quarters | Five Cities | One Killer Portfolio
WHO IS AN ART DIRECTOR?
A visual philosopher, the campaign backbone and a team leader – your talent is directly used to create the most aesthetically stunning, thought provoking and innovative ventures. Thinking in a montage of photographs, painting and typography, you work with the copywriter and direct the designers, photographers and even the directors. It’s not work – it’s your vision and the end product is something beautiful and if you do it right – award winning.
Creative Director Salary
BECOME AN ART DIRECTOR
Highly recognized and running in 10 countries with 16 locations since 1994, our Art Direction Portfolio Program is one of a kind in Canada. Each quarter of the program will give you an extra edge, pushing you to think outside the box while you develop your taste and style as a visual philosopher. Working and training with students from all around the world while studying in the heart of Downtown Toronto will give you a global perspective that will aid you thtoughout the course. Before you graduate from the training program, you’ll work for brands like Cirque Du Soleil, Google, Starbucks, The New York Times, and Facebook. These experiences will bolster your portfolio, helping you to create an award-winning book. Of course, you’ll want your book to be digital because you’ll be working on it all over the world when you intern at up to four different international agencies as you earn your Art Direction certificate.
Things you’ll learn
Information organization & human focused design – you’ll learn to look at your audience and develop content strategies, info architecture and a wireframe that works for your user.
This course has attitude. Images, perspectives, ideas and the influence of mass media – learn what makes up the phenomenon of a mainstream culture and use it wisely.
Head to Head
What’s a little competition? Don’t shy away from a fight and be the top dog entering your work into all the student competitions, making a name for yourself early on.
Video, mobile and online games have taken over what Hollywood used to rule. Learn the core mechanics and tap into one of the largest audiences in the world.
Stay focused, make smarter campaigns and hit your target market on the head. Strategy is anything but disposable and unites every aspect of your project.
Brainstorming with the copywriter will give your free flowing ideas the structure they need to construct fully formed campaigns. Your mantra: “Ok, now what?”
You have the idea, you’ve learned the tools and know the strategy – now make it happen. Turn your toolkit into a polished presentation ready for the client.
Stand before agencies, instructors and classmates with confidence. Explain your concepts, show your ideas and make your case with ease and vigour – a practice your career will require.
No tests. No text books. Just learning and practical application.
Have agency professionals as mentors rather than professors.
Win awards, create a reputation and land your dream job.
Work with Fortune 500 brands while you’re still in school.
Develop a global perspective through international internships.
Graduate with a fully stocked arsenal of industry connections.
How to Apply
- Four to ten creative samples of work you’ve done to express yourself.
- Two references from professional or academic sources.
- Creative Assignment based on the portfolio program you are applying to.
- Application fee of $150
- Miami Ad School enrolment contract. (Email Carri@adschool.ca for the contract)
- Two valid forms of ID.
- Copy of the highest diploma achieved or official transcripts from the school you last attended.
Click below to see how to apply or shoot an email to Carri@adschool.ca
The art direction program is a two-year (8 quarter) program. Each quarter is 10 weeks in length followed by a break. To graduate students must complete 1920 clock hours/96 credit hours and have at least a 2.5 GPA.
2018.3 Summer quarter:
- classes start July 2, 2018
- classes end September 7, 2017
2018.4 Fall quarter:
- classes start October 1, 2018
- classes end December 7, 2018
2019.1 Winter quarter:
- classes start January 2, 2019
- classes end March 8, 2019
2019.2 Spring quarter:
- classes start April 1, 2019
- classes end June 8, 2019
Students are required to have a notebook computer with a minimum of 8GB of RAM and a digital SLR camera. For the entire duration of the program, you are required to have a subscription to the full bundle of Adobe Creative Cloud (CC).
Regarding admissions requirements, previous advertising experience for the portfolio program is not a requirement. We want to see how you think creatively and you can show us through your own creative outlets and by going through the application process. We have many students from different backgrounds. In fact that often helps bring a different perspective to the table. When it comes to reviewing the materials, the most important thing is thoroughness and thoughtfulness of the application. We want to see who you are as a creative and your personality come through the assignments you complete. The application should be your creative calling card.
Applications due September 1st 2018
Classes Start October 1st 2018
Word of Mouth from our Instructors
What Creative Directors Look For
One Piece of ADvice!
Why Do You Teach?
What Does Miami Ad School Make You Think Of?
Hear from our Grads!
“I’ve just had amazing experiences. Classes gave me a great outlook on the business and, even as an African-American student there, I really saw that opportunities were limitless and I’ve lived those opportunities and continue to create those opportunities for myself as well.”
Global Creative Director, Twitter
“I met some people that went to Portfolio Centre when I was playing in a band after college, but somehow I still wasn’t sure. Finally I got a sign from an aptitude test designed to help you choose a profession. A month later, I started at Portfolio Centre. I think it was destiny.”
Global Chief Creative Officer, Facebook
“This place is going to change how you perceive advertising. This place is going to change the way you think for the rest of your life. This place is going to teach you that having pure talent means nothing without the hard work. This place is going to teach you that hard work will trump talent every single time. This place is going to give you real world experience. This place is going to give you new family. This place is going to give you innumerable special friends for life. This place will turn your life around. All I’m saying is when you learn, you’ve got to learn from the best there is. I have had the best 2 years of my life here. Thank you Miami Ad School, I am forever indebted to your graciousness.”
Art Director, Ogilvy & Mather NYC
“Miami Ad School will make you realize you’ve set your goals way to small. You will be in a school with people who are just as crazy and sleep deprived as you are. You will make great friends and professional rivals, but more importantly you have the greatest education that an advertising school can give.”
Art Director, Jung von Matt
“At Portfolio Review I met Toygar Bazarkaya, The Executive creative director of BBDO. He liked my book and had me in the next day. Now I’m an Art Director at BBDO. Miami Ad School is one of the best decisions I’ve ever made. The school opened a new chapter in my left that is filled with excitement and adventures.”
Senior Art Director, 360i
Applications are due September 1st 2018
Classes start October 1st 2018
Applications are due September 1st 2018
Classes start October 1st 2018