CONDOMS FOR CONSERVATION

Digital print campaign for a clothing retailer company

STUDENTS:

Ryan Cousins

Copywriter

New York

Asyia Fisher

Art Direction

New York

Lauren McNally

Copywriting

New York

Adam Papanestor

Art Direction

New York

Tracy Silagi

Copywriter

San Francisco

AWARDS / RECOGNITIONS:

D&AD New Blood Awards 2016

The world needs more animals, not more people. Animals have occupied the Earth far longer than humans, but recently our overpopulation is eating into their communities. Through Condoms for Conservation, members are encouraged to go deeper in their support of WWF. Each month, they will be invited to aid a different endangered species. Those who have risen to the occasion will receive animal-print contraceptives, facilitating a happy ending for humans and animals alike.